Privacy Policy

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Last updated: March 2026 · TYREROOM LTD (Company No. 15916441)

Who We Are

TyreRoomDirect is operated by TYREROOM LTD, a company registered in England and Wales.

What Information We Collect

Personal Details

• Name
• Email address
• Phone number
• Billing address
• Delivery address

Vehicle Information

• Vehicle registration number
• Tyre size
• Vehicle details

Order Information

• Tyres purchased
• Selected fitting partner
• Order history

Technical Information

• IP address
• Device information
• Browser type
• Website usage data

How We Use Your Information

• Process tyre orders
• Arrange tyre fitting appointments
• Deliver tyres to you
• Contact you about your order
• Provide customer support
• Improve our website and services
• Prevent fraud and abuse

Who We Share Your Information With

We may share your data with trusted partners where necessary to provide our services.

• Local garages or mobile tyre fitters
• Delivery companies
• Payment providers
• Website hosting providers
• Analytics providers

We only share the information necessary to complete your order.

Payments

Payments on TyreRoomDirect are handled by secure payment providers. We do not store full card details.

If you choose to pay using services such as Klarna, those services will process your information according to their own privacy policies.

Email and SMS Marketing

We may send you marketing messages by email, SMS, or push notification about tyre deals, discounts, promotions, new services, and helpful vehicle or tyre information.

We will only send marketing messages if you have given us permission, or you have purchased from us and have not opted out. This is known as a soft opt-in under UK marketing rules.

You can unsubscribe at any time by clicking the unsubscribe link in emails, replying STOP to SMS messages, or contacting sales@tyreroomdirect.com.

Advertising and Tracking

We may use advertising and analytics tools to understand how visitors use our website and to improve our marketing. These tools may include services such as Google Ads, Google Analytics, Meta (Facebook and Instagram) advertising tools, and other advertising and analytics platforms.

These services may use cookies or similar technologies to measure website traffic, track advertising performance, understand user behaviour on the website, and show relevant advertising.

You can control or disable cookies through your browser settings.

Cookies

Our website uses cookies to make the website function properly, remember user preferences, analyse website traffic, and improve marketing performance. You can manage or disable cookies in your browser settings.

Keeping Your Data Safe

We take reasonable steps to protect your personal information from unauthorised access, misuse, loss or damage. However, no online system can be completely secure.

How Long We Keep Your Information

We keep personal data only as long as necessary to complete orders, comply with legal obligations, resolve disputes, and improve our services.

Your Rights

Under UK data protection law you have the right to access your personal data, correct incorrect information, request deletion of your data, object to how your data is used, and request restriction of processing.

To make a request contact: sales@tyreroomdirect.com

Third-Party Websites

Our website may contain links to other websites. We are not responsible for how those websites handle your data.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page.

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